The festival is organized in order to widely promote our national values, rich culinary traditions, folk applied arts and cultural heritage, as well as increase the flow of tourists to our country.

The festival program includes master classes on cooking Tandoor gushti (meat) with the participation of chefs from different regions, exhibitions of national traditions and folk applied arts, cultural and craft fairs, balloon launches, live performances by musicians, folklore groups and performers of national dances.

A gala concert with the participation of famous artists will be held at the closing ceremony of the festival.