The aim of the competition is to find modern design solutions that will reflect the intangible cultural heritage of Uzbekistan and highlight its importance for world tourism.
The competition is open to university students all over the world. The participants' task is to create projects that integrate elements of traditional crafts, music, dance and rituals into modern design, which will help unlock the country's tourism potential.
Such projects can significantly enhance interest in Uzbekistan as a cultural destination.
The prize fund of the competition is 10 million soums for the first place, 7 million soums for the second and 5 million soums for the third place.
The work is accepted until May 20, and the results will be announced on May 24.
The competition provides students with an excellent opportunity to prove themselves and contribute to the development of tourism in Uzbekistan.
Link for more information: https://hsedesign.ru/competition/1266c4e3c12d499faafafd310e4d31ff