In particular, together with the ambassador of the tourism brand of Uzbekistan in the UK Sophie Ibbotson, Lucy Perrin, content editor and travel writer of the British newspaper "The Times", is organizing a trip to Uzbekistan from July 14 to 25.
In order to prepare media content about the tourism potential of our country, a foreign journalist gets acquainted with our ancient cities, such as Samarkand, Bukhara, Khiva, and regions where a number of areas are developing, such as gastrotourism and mountain tourism.
The materials prepared by Ms. Lucy Perrin will be published in The Times in the form of articles and photographs. Media content is also published on the pages of The Times on social networks.
For information, the British national daily newspaper "The Times" began publishing in 1785 under the name "The Daily Universal Register", which is now considered one of the most popular newspapers not only for the British, but also in the world.
According to the British Business Survey, The Times is the number one daily newspaper for business readers, with 50 percent more subscribers than the Financial Times or the Daily Telegraph. "The Times" became the best newspaper in the field of business and finance at the 2011 Press Awards ceremony.
The average daily readership of The Times magazine is 1.04 million people. As of March 2020, the average daily circulation of The Times magazine was 365,880 copies.
